Internal Product Lead

  • Product Management
  • Full-time
  • 1,400 - 1,800 USD a week

Posted on September 1, 2023


Practice is a company that develops companies. We’ve helped brands like Ritual, Allkinds, and Glowbar go from zero to 100. Now, we’re looking to hire an Internal Product Lead to help us tell the full story of what we do and why it matters. 

Working with our founder, Michelle, you’ll help cultivate community and drive conversations that build awareness of our unique operating model. 

The role will start as a contract position based in our Brooklyn headquarters, with the intent to expand to full time in 12-18 months. At first, you’ll be leading our community events and managing internal and pro-bono projects. Eventually, you’ll be pitching and leading entire projects that support our overall business goals.


  • Creative Production: Working with our distributed team of designers and strategists, you’ll develop creative briefs and oversee the execution of internal products like Dirt Baby and Outer Work

  • Media Relations: Working with our PR team, you’ll tell the story of how we’re raising the bar for ethical commerce. For example: publicizing launches like our rebrand of French Connection to Unison. 

  • Event Production: You’ll help found a community space in our Brooklyn office by fulfilling the co-working space needs and producing events for creative professionals across disciplines. You’ll plan, promote, and execute all of the logistics to make these a thoughtful, inclusive reflection of our brand.

  • Project Management: You’ll own budgets, set and enforce schedules, and manage vendor relationships. You’ll work asynchronously to communicate priorities to the team and plan internal work around existing commitments.

  • Strategic Planning: You’ll translate Michelle’s vision into clear goals, deliverables, and timelines that tie back to company objectives. As we get further into the process, you’ll look for tools and tactics to help streamline operations, improve communication, and deliver faster on our goals.


  • Experience Level: While we don’t require a certain number of years of experience, this is a mid- to senior-level position, not entry-level.

  • Education: We have no educational or degree requirements.

  • English Proficiency: You have native or fluent English.

  • Based in NYC: You live in the NYC metro area at least 80% of the year.

  • Onsite Work: You’re willing to work onsite in an open-plan office.

  • Events: You’ve produced a small- to mid-sized event for a professional audience

  • Past Launches: As part of the interview process, we’ll ask you to present a project you’ve helped launch or produce. This could be a brand, a product, a marketing campaign, an event, or any other project that showcases your ability to own execution and tell the story of your work.


  • You’re comfortable working behind the scenes.

  • You have high standards for visual design and written communication.

  • You anticipate and prevent problems or miscommunications.

  • You give direct, helpful feedback respectfully.

  • You take constructive feedback with curiosity.

  • You navigate difficult conversations with confidence and tact.

  • You know how to make your point quickly and effectively with execs.

  • For more, see the links to our Culture Manual below.


Practice makes purpose. 

Our partnerships focus on quality and longevity, not quantity or speed. We’re in business to build category-defining brands that raise the bar for ethical commerce. 

Our process, which we call brand development, goes deeper than brand identity alone. Whether we’re revitalizing an established brand or bringing a bold new idea to market, we support every aspect of the business, from supply chain to social media. We consider our clients an extension of our team, and work closely with founders, investors, and C-suite executives.

We’re small, and we plan on staying roughly this size for good. We are a remote team, with our headquarters and most of our staff based in NYC. Our office is in Brooklyn, with local employees spending Tuesdays and Thursdays onsite.

For more details on how we operate, read our operating principles and our guide on what to expect from working here.

Compensation & Benefits

This is a contract position. If we convert to a full-time position, our salaried employee benefits package is as follows:

  • Health insurance

  • Vision insurance

  • Dental insurance

  • Life insurance

  • 401k matching program

  • Sabbatical program

  • Wellbeing stipend

  • 3 weeks vacation, 5 sick days, and 3 personal days

  • Mentorship program

Diversity, Equity, and Inclusion

Practice is an equal opportunity employer. We work hard to build a workplace that’s welcoming, inclusive, and equitable for all. That includes Black, Hispanic, Latinx, Asian, First People, and non-native English speaking employees; gay, lesbian, transgender, nonbinary, and other members of the LGBTQIA+ community; parents and caregivers, veterans, those living with a disability; and those who grew up without the privileges many take for granted. 

This applies to everything we do, including hiring, promotion, termination, leaves of absence, compensation, and training.

We do not require a résumé or cover letter to apply. If you need any special services or accommodations for your interview or application, please let us know at


Practice welcomes feedback on our interview process. Thoughtful, honest critique will only ever work in your favor, never against it. If you see anything that can be improved, no matter how small, we encourage you to let us know at

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