Associate - Social Media | Vitamin Stree
- Social Media
- Mumbai, India, IN
We are a content brand that is on a mission to reshape the narrative around gender & identity in India.
Storytelling and creative writing for multimedia
Creating long term, social media plans in support of line of business objectives and executing them
Curating and creating content for Instagram, YouTube Community
Daily uploads on Instagram, YouTube Community
Assist in monitoring activity on assigned social media handles to improve engagement with the online community
Monitor and flag social media trends
Assist with digital media research and media planning
Work with our insights and analytics to strategise on social media campaigns & hashtag strategy
Ensure proper oversight of creative development
Facilitate communication with relevant internal and external marketing partners, media schedules, social media schedules, partner communications
Handle various project-oriented tasks as needed such as process improvements, calendar development and execution
Identify potential challenges and opportunities in the short and long term
Make strategic recommendations that drive engagement, reach and fan growth
Manage input from cross-functional teams both internal and external
Track key metrics against goals within the social media team
Obsessive attention to detail, able to flag/anticipate and communicate issues immediately.
6 - 12 months of hands-on experience handling multiple social media platforms (Instagram, Youtube Community Tab, Linkedin etc)
Knowledge and understanding of creative writing, video editing, and design sense.
Strong multitasking and time management skills, attention to detail as well as the ability to create execution-ready work.
Should be up-to-date with pop culture, content trends, and current affairs in India.
Educational background in mass media or journalism preferred.