Nova Labs

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Product Marketing Manager

  • Sales & Marketing
  • Full-time
  • US
  • Remote friendly

The Helium Network has grown to over 700K Hotspots covering 50K cities in 167 countries around the world. 

Critical to the success of the network is usage, and growing usage through building and marketing compelling solutions on the Helium Network is a key priority for the ecosystem.

The Product Marketing Manager will define messaging and positioning and orchestrate execution across various teams to meet strategic objectives. They’ll synthesize complex technologies and capabilities into clear and concise customer benefits.

As a self-starter and naturally motivated, the right person will lead strategic projects from initial ideation to execution in days working with cross-functional teams including: sales, product, designers, and marcom. 

We move fast, and the ideal candidate thrives in a dynamic environment that rewards quick experimentation, innovation, and creative thinking. 

If this resonates, we want to hear from you!

What you’ll do 

  • Build from the ground up go-to-market campaigns

  • Work with the product team to communicate how current and new offerings are positioned and resonate with the target audience.

  • Deliver marketing content for use in campaigns and sales assets

  • Develop and manage product launches to drive demand in increase usage

  • Collaborate with marcom to build effective and creative inbound/outbound demand generation programs aligned with overall marketing and sales strategy

  • Train the sales team for product launches and campaigns.

You have

  • Minimum 3 years experience in B2B software product marketing. 

  • Experience building sales enablement assets (datasheets, 1-pagers, web content, landing pages, blogs, etc)

  • Ability to wear multiple “hats” as needed to quickly execute and iterate in an extremely fast-paced, high-growth environment

  • Strong analytic skills with a track record of delivering data driven recommendations.

  • Excellent communication skills – written and verbal coupled with simplifying complex ideas for the target audience

  • A proactive attitude and able to run complex projects on time with great organizational skills

  • High comfort level with complex technology products and concepts required; IoT/5G industry knowledge a plus

  • BA/BS required

Benefits

  • 100% company-paid health insurance premiums (medical, dental, and vision) for you and your dependents

  • Paid vacation and company holidays

  • Vacation stipend

  • Monthly gym stipend

  • Annual hardware stipend

  • Health FSA

  • 401K plan